Marketers have a lot of data at their disposal. The past few years have given them the ability to peer into every possible facet of their visitors’ and customers’ behavior and track every digital crumb deposited as they traverse the online world. And while this avalanche of information has surely benefited marketers and salespeople, it …

Are analytics and artificial intelligence doing all the thinking for marketers? Read More »

The following is a guest post written exclusively for this blog by web marketer Mark Healy: Hi! This is for newbies who are not sure where to start or what to do to get their online business up and running. Here are the step by step instructions, so here goes: Step 1. Find a hungry …

How to Make One Thousand Dollars Plus ($1,000+) Per Month Online Step by Step Read More »

Social content curation has been a “thing” for the past few years, but enterprise marketers could still increase their efforts. Curaters operate on the idea that humans, and not algorithms, are the best filters of the enormous amount of information spawned on the Web. The value of these filters and of the information they curate …

How Content Curation Can Lead to Greater Engagement and Profits for the Enterprise Read More »

This article was originally published in 2012 on another blog. Moved it here as the tips are still relevant, even if Gene Simmons ane Rihanna are not! Gene Simmons and Paul Stanley recently dissed Rihanna and her ilk while speaking to the press about their new tour with Motley Crue. Now, I am not a …

3 Things Web Marketers Can Learn from Gene Simmons & KISS Dissing Rihanna Read More »

One of the best ways to get people to read your blog posts, apart from having something interesting to say, of course, is by incorporating pictures into each one. Visitors can become quite put off by large blocks of uninterrupted text, so it is worth it to get royalty-free pictures from sites such as Pexels.com …

How to Quickly Reduce Image File Size for Many Images at Once in Photoshop Read More »

The amount of technology available to modern marketing managers is both a blessing and a burden. Some lose focus as they chase the latest shiny piece of martech or adtech, without which they might feel inadequate or behind the times. So, which of the many emerging tools and strategies are worth adopting? To get a …

Artificial Intelligence and the Buyer Experience Read More »